5.
May 9, 2008 11:37 AM

in response to:
CarsonG
Re: Apple Slammed on Climate Change
So now I'll question your ability to be objective. Heh heh. There's a lot of questioning going now.
I'm not trying to get into some personal attacks here. My issue with your comment - which I did read - was, for one:
"Most likely it means this: IBM, Canon and Toshiba lied."
What objective proof do you have of this? This is all an unsubstantiated conclusion you've made purely because they scored higher than Apple, and because companies were asked to score themselves.
Even assuming Apple was being honest, and the rest weren't - or the rest were ignorant. If Apple knows their score is so poor, why are they making no attempts at making greener products? Why are they not making stronger attemtps to raise their score? The same questions don't immediately come to mind with IBM and company, because their scores are high. The question that remains with them are - are they really that high? With Apple, it's simply: "Well, if that's their score, why aren't they doing anything about it." Instead they're like the kid whose proud he got the F.
Wired gives a more detailed account of Apple's score:
"
Apple's low score is due to several factors: The company has not completed an inventory of the greenhouse gases it produces, it has not set a clear goal for emissions reductions, and it has done little to reduce greenhouse gas emissions, according to the report."
"Apple, which has taken heat from Greenpeace for the allegedly toxic chemicals in its iPhone"
http://blog.wired.com/business/2008/05/ibm-microsoft-t.html
Also from Wired:
"ClimateCounts, a climate change awareness group backed by a maker of organic yogurt, compiled the scorecard based on companies' publicly-stated emissions reductions efforts, climate impact and energy use policies, and transparency in reporting on emissions, and other environmental impacts."
This his hardly "companies scoring themselves." At most it's an indirect self-scoring, but considering these are numbers the companies have released publicly, I believe those are at risk of being under a lot more scrutiny then if they were just given a score card and asked to fill in numbers rather arbitrarily as you make it seem.